Built for developers, Backed by community

Scalar is the open content platform that puts speed, control, and freedom in your hands — without giving up collaboration or scale.

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Mission

AI tools should empower everyone, not just developers. SheetMagic started as a simple idea: what if you could harness the power of AI directly in your spreadsheet — the tool you already know and love?

We believe in transparent, predictable pricing. Every plan gives you full access to all features—AI text, images, video, web scraping, and more. You choose based on usage limits that fit your workflow, from our generous free tier to unlimited BYOK.

We're hiring!

Team

We're a tiny team building SheetMagic with big care — balancing code, design, and community every day.

Rob Austin

Writes the core and builds the APIs. Loves fast systems, clean code, and black coffee.

Fedir Davydov

Shapes the UI, crafts the experience, and makes sure it feels right.

Investors

Cooper Torff

CEO, Snap

Tatiana Bator

CTO, CodeLab

Desirae Donin

CEO, ArtBox

Allison Dorwart

Chairman, Craft

Desirae Aminoff

Founding Engineer, MindSpark

Madelyn Workman

Founding Engineer, Drawit

Emerson Septimus

Founder, BankTech

Erin Septimus

CEO, Visionary

Jaydon Workman

Growth Engineer, BuildUp

Giana Philips

Systems Architect, TechNest

Testimonials

Scalar makes content modeling effortless for developers.
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